Amway distributors: Do you want to know how to become a top earner?
If you seek to become a top earner, the way to do it is to implement a promotional plan that puts your message in front of thousands of people - not merely a handful of friends, family members and people you know.
You have to learn how to market- like a REAL business!
I've been groomed by 6 and 7-figure income earners who taught me the following strategies we quietly use to build large businesses:
- Massive Action Makes The Difference
The #1 strategy of top producers in opportunities like Amway is to take massive action. You must take massive action to succeed in or any business. Taking massive action means ruthlessly executing the critical tasks in your business every day. It's busting through obstacles to get the job done.
Massive action means you create 100 Youtube videos while everyone else creates less than 10. Massive action means blogging every day, while most people blog whenever they feel like it.
Concentrate on sales-generating actions, like marketing and advertising, closing sales and sponsoring new reps into Amway. cancel your cable TV, stop wasting time shopping, and eliminate negative people from your life. Produce results with consistency. You need to put in time for your business 5-6 days each week. Plow forward even when you want to quit.
You're going to need to step up and get way out of your comfort zone. Work on your Amway business, even if you don't feel like it. Schedule your days into productive time blocks.
To succeed in business, you will have to change and adopt new habitual thoughts and new habits of action. Take massive action to explode your Amway business.
- Attract Prospects And Sales
Virtually everyone in opportunities such as Amway run out of people to talk to at some point. They end up chasing people and come across as a little desperate. Attraction Marketing solves the desperation and lead poverty challenges.
Attraction Marketing is the creation and promotion of educational content that trains other networkers how to solve their business problems. This content positions you as an obvious expert and leader. It's not hard to sponsor lots of people into Amway once you've established yourself as an authority.
Attraction Marketing is based on a few principles:
- People are not out there seeking to join your opportunity. What people really want to find is a leader who can guide them.
- People online promoting companies like Amway are a dime a dozen. Leaders are harder to find.
- People instinctively are drawn towards people that can help them solve their problems.
- People aren't interested in others that solely try to sell them stuff.
- When you focus on assisting others to solve their pressing business problems, your value in the marketplace goes way up.
- If you want to receive, you have to be a giver first. The quality and extent of your valuable free content will influence the degree to which you are considered a leader.
When you practice attraction marketing effectively, prospects will approach you to request to join Amway. With attraction marketing, there is zero chasing!
- Make Attrition A Non-Issue
Attrition can make growing your Amway business every month very difficult. The two standard approaches Amway reps are taught to boost retention create more problems than they solve.
1) The first strategy is to assist your new Amway reps to get into profit quickly, so they have reason to stay in the game. When you attempt to help EVERY new Amway rep in your organization get into profit quickly, you spend LOTS of time helping your worst-performing new reps, the people who can't sponsor anyone by themselves. This takes focus away from your best people, the top 20% of your Amway downline that will drive 80% of all your income. Spending most of your time on the weakest 20% of your people just fosters dependency.
2) The second approach is to get your Amway downline members to feel part of the team, something bigger than themselves, so they want to stay part of the group. Live team events, Amway team conference calls, and one-on-one coaching can foster a sense of team. This strategy can foster dependency. Many of your weaker-performing team members will stick around because they like being part of the team...But these people will NOT sponsor others by themselves routinely into Amway and will require LOTS of team support in order to stay in the game.
You're a business owner, not a group therapist. A contrarian but effective approach to the attrition problem is to revise your business model not to boost retention, but rather to make retention much less important. To make attrition less of a problem, promote affiliate products to your prospects, which can easily add more than 10 affiliate income streams to your business. This diversifies your income and makes you less dependent on your downline for revenue. Attrition becomes a smaller problem when you rely less on your Amway downline for residual income. Another solution to your attrition problem is to promote a high ticket direct sales opportunity (sometimes called a top tier) that pays commissions of $1000 or more per sale. In contrast, most network marketing comp plans such as Amway pay a $50-$100 sign-up bonus for each new rep you sponsor, forcing you to build a large team and build a large residual check to make a full-time income. If you earn a commission of $800 or more each time you sponsor a new rep, it's like you're earning 3-4 years of residual income checks up front, so it doesn't matter if this new person quits, because you get paid so much up front. This makes retention a non-issue.
If you seek to become a top earner, the way to do it is to implement a promotional plan that puts your message in front of thousands of people - not merely a handful of friends, family members and people you know.
You have to learn how to market- like a REAL business!
I've been groomed by 6 and 7-figure income earners who taught me the following strategies we quietly use to build large businesses:
- Massive Action Makes The Difference
The #1 strategy of top producers in opportunities like Amway is to take massive action. You must take massive action to succeed in or any business. Taking massive action means ruthlessly executing the critical tasks in your business every day. It's busting through obstacles to get the job done.
Massive action means you create 100 Youtube videos while everyone else creates less than 10. Massive action means blogging every day, while most people blog whenever they feel like it.
Concentrate on sales-generating actions, like marketing and advertising, closing sales and sponsoring new reps into Amway. cancel your cable TV, stop wasting time shopping, and eliminate negative people from your life. Produce results with consistency. You need to put in time for your business 5-6 days each week. Plow forward even when you want to quit.
You're going to need to step up and get way out of your comfort zone. Work on your Amway business, even if you don't feel like it. Schedule your days into productive time blocks.
To succeed in business, you will have to change and adopt new habitual thoughts and new habits of action. Take massive action to explode your Amway business.
- Attract Prospects And Sales
Virtually everyone in opportunities such as Amway run out of people to talk to at some point. They end up chasing people and come across as a little desperate. Attraction Marketing solves the desperation and lead poverty challenges.
Attraction Marketing is the creation and promotion of educational content that trains other networkers how to solve their business problems. This content positions you as an obvious expert and leader. It's not hard to sponsor lots of people into Amway once you've established yourself as an authority.
Attraction Marketing is based on a few principles:
- People are not out there seeking to join your opportunity. What people really want to find is a leader who can guide them.
- People online promoting companies like Amway are a dime a dozen. Leaders are harder to find.
- People instinctively are drawn towards people that can help them solve their problems.
- People aren't interested in others that solely try to sell them stuff.
- When you focus on assisting others to solve their pressing business problems, your value in the marketplace goes way up.
- If you want to receive, you have to be a giver first. The quality and extent of your valuable free content will influence the degree to which you are considered a leader.
When you practice attraction marketing effectively, prospects will approach you to request to join Amway. With attraction marketing, there is zero chasing!
- Make Attrition A Non-Issue
Attrition can make growing your Amway business every month very difficult. The two standard approaches Amway reps are taught to boost retention create more problems than they solve.
1) The first strategy is to assist your new Amway reps to get into profit quickly, so they have reason to stay in the game. When you attempt to help EVERY new Amway rep in your organization get into profit quickly, you spend LOTS of time helping your worst-performing new reps, the people who can't sponsor anyone by themselves. This takes focus away from your best people, the top 20% of your Amway downline that will drive 80% of all your income. Spending most of your time on the weakest 20% of your people just fosters dependency.
2) The second approach is to get your Amway downline members to feel part of the team, something bigger than themselves, so they want to stay part of the group. Live team events, Amway team conference calls, and one-on-one coaching can foster a sense of team. This strategy can foster dependency. Many of your weaker-performing team members will stick around because they like being part of the team...But these people will NOT sponsor others by themselves routinely into Amway and will require LOTS of team support in order to stay in the game.
You're a business owner, not a group therapist. A contrarian but effective approach to the attrition problem is to revise your business model not to boost retention, but rather to make retention much less important. To make attrition less of a problem, promote affiliate products to your prospects, which can easily add more than 10 affiliate income streams to your business. This diversifies your income and makes you less dependent on your downline for revenue. Attrition becomes a smaller problem when you rely less on your Amway downline for residual income. Another solution to your attrition problem is to promote a high ticket direct sales opportunity (sometimes called a top tier) that pays commissions of $1000 or more per sale. In contrast, most network marketing comp plans such as Amway pay a $50-$100 sign-up bonus for each new rep you sponsor, forcing you to build a large team and build a large residual check to make a full-time income. If you earn a commission of $800 or more each time you sponsor a new rep, it's like you're earning 3-4 years of residual income checks up front, so it doesn't matter if this new person quits, because you get paid so much up front. This makes retention a non-issue.
About the Author:
Eduardo Kooliantra has educated thousands of business owners how to grow businesses like Amway.



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