One can make several arguments as to why a college student's grades may falter. A lack of concentration could have something to do with it but the advent of technology, ranging from video games to smartphones, could be looked at as well. What about social media, which has become a mainstay in our lives? This may not have nearly as strong of a connection, which is what experts in LI advertising can not only recognize but shed light on as well.
According to an article on Phys.org, Reynol Junco, who works at Iowa State University as an associate professor, looked at social media and its impact on college students. I am sure that most can agree that these students use social networking services on a fairly constant basis and it was theorized that this played a role in decreased college grades. However, this wasn't the case. In fact, between college freshmen and seniors, it was the latter group that did not have nearly as tremendous of a problem in this situation.
A total of 1,600 students in college were looked at, as it related to their time on Facebook and the tasks they spent time on. Specifically, it was said that freshmen used Facebook for two hours each day, with half of that time being spent on work tied to school. They saw lower grades, whereas those in higher grades did not see this type of connection. What truly struck me was the amount of activities that could have led to higher GPAs through Facebook.
Junco was able to determine that certain Facebook activities could be linked to higher marks in school. Some of the prominent examples were RSVPing to events and sharing links with Facebook friends, both of which are supported by firms along the lines of fishbat. No one can dispute the fact that social media can be quite useful for educational purposes. Little do many people know just how useful it can be, as I'm sure many LI advertising experts can attest to as well.
For the most part, college involves work, which is a point that very few can dispute. With that said, I believe that it is important to focus on the utilization of social media and the results it can bring to the table. This is especially true for college students who are able to multitask and, as a result, create work that can earn them high marks. Social media can have a different impact for every college student, so make sure you understand what it'll do for your education, too.
According to an article on Phys.org, Reynol Junco, who works at Iowa State University as an associate professor, looked at social media and its impact on college students. I am sure that most can agree that these students use social networking services on a fairly constant basis and it was theorized that this played a role in decreased college grades. However, this wasn't the case. In fact, between college freshmen and seniors, it was the latter group that did not have nearly as tremendous of a problem in this situation.
A total of 1,600 students in college were looked at, as it related to their time on Facebook and the tasks they spent time on. Specifically, it was said that freshmen used Facebook for two hours each day, with half of that time being spent on work tied to school. They saw lower grades, whereas those in higher grades did not see this type of connection. What truly struck me was the amount of activities that could have led to higher GPAs through Facebook.
Junco was able to determine that certain Facebook activities could be linked to higher marks in school. Some of the prominent examples were RSVPing to events and sharing links with Facebook friends, both of which are supported by firms along the lines of fishbat. No one can dispute the fact that social media can be quite useful for educational purposes. Little do many people know just how useful it can be, as I'm sure many LI advertising experts can attest to as well.
For the most part, college involves work, which is a point that very few can dispute. With that said, I believe that it is important to focus on the utilization of social media and the results it can bring to the table. This is especially true for college students who are able to multitask and, as a result, create work that can earn them high marks. Social media can have a different impact for every college student, so make sure you understand what it'll do for your education, too.
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If you'd care to employ social media marketing services, go to fishbat for specifics.. Free reprint available from: LI Advertising: The Connection Between Grades & Social Media.
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